TAMTAM or Cognism?

Tamtam: The #1 Platform for Account Enrichment and Activation

Enriched Accounts: Access verified emails, phone numbers, and decision-maker insights.
Actionable Data: Go beyond contacts with a complete view of target accounts.
Seamless Activation: Reach the right accounts with precision-driven engagement.
Scalable Impact: Prioritize and activate accounts for measurable growth.Tamtam turns data into action. Why settle for Cognism?

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3 Reasons to choose Tamtam over Cognism

Strategic Account Focus

Tamtam delivers a complete view of your Total Addressable Market (TAM), enabling you to prioritize and engage high-value accounts strategically. Unlike Cognism, which focuses on generating contact lists, Tamtam empowers you to map, segment, and target accounts that drive real business impact.

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Superior Data and Insights

With 18 waterfall data providers, Tamtam offers enriched, actionable insights, including verified emails, phone numbers, and decision-maker details. Cognism provides basic B2B information, but it lacks the depth and accuracy needed for meaningful engagement and long-term growth.

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Precision Activation

Tamtam bridges data and action by enabling precise outreach to key stakeholders with tailored value propositions. Cognism’s activation is limited to simple prospecting campaigns and phone numbers, without comprehensive insights into account dynamics or strategic entry points.

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Tamtam
Cognism
🔍 Account vs. Contact Focus
Account-first strategy
Contact-focused approach
🌍 TAM Building
Full TAM mapping and insights
Basic prospecting lists
📊 Data Quality
18 Waterfall Providers
Standard data sources
🚀 Activation
Precise, account-level activation
Limited to phone/email outreach
🎯 Personalization
Advanced, tailored to accounts
Minimal, basic targeting
🏢 Decision-Maker Insights
Comprehensive organizational mapping
Missing detailed org charts
💡 Account Enrichment
Verified, enriched data
Basic B2B info
📈 Scalability
Strategic, focused growth
Broad, volume-driven growth
🕵️ Monitoring & Reporting
Real-time tracking and insights
Limited metrics available
🏆 Value Proposition
Long-term, strategic focus
Short-term lead generation
OUr feATURES

Simple, yet powerful features

BUILD

Map and define your Total Addressable Market (TAM) precisely

FOCUS

Strategically segment and prioritize key accounts within the TAM

ACTIVATE

Engage with prioritized accounts using tailored strategies.

MONITOR

Continuously track and adapt efforts based on performance and feedback

Frequently Asked Questions

What sets Tamtam apart from Cognism for strategic growth?

Tamtam is built for precision and strategy, focusing on mastering your Total Addressable Market (TAM). Unlike Cognism, which emphasizes contact-level data, Tamtam empowers businesses to prioritize high-value accounts and engage with insights tailored to entire organizations.

How does Tamtam outperform Cognism in account planning?

Cognism’s "Build" feature creates basic prospect lists with limited B2B data. Tamtam, on the other hand, delivers enriched accounts with verified emails, phone numbers, and decision-maker insights, allowing you to focus on accounts with real growth potential.

Is Tamtam better for targeting and personalization?

While Cognism’s "Activate" provides phone numbers and supports basic outreach campaigns, it falls short on delivering actionable account insights. Tamtam bridges the gap by providing a complete picture of each account, including organizational mapping and optimal entry points, for precise and impactful engagement.

Why is Tamtam’s data superior?

Tamtam leverages 18 waterfall data providers, offering comprehensive and accurate account information. Cognism's focus on contact data limits its scope, leaving gaps in understanding account-level dynamics.

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